Modomodo

Press Release | My Sommelier

My Sommelier toasts to innovation, with modomodo

The virtual professional sommelier, an app created by ASPI (Italian Association of Professional Sommeliers) is now available on all the mobile application stores, thanks to modomodo

Milan, 27th March 2012 - My Sommelier, the application created by ASPI (Associazione della Sommellerie Professionale Italiana), which always allows you to have a professional wine steward by your side, has selected the application platform of modomodo in order to extend its reach to all the smartphone operating systems: iOS, Android, Windows Phone, BlackBerry and Bada. Furthermore, thanks to the new platform, the app will soon be providing and updating news from the world of wine producers and Italian oenology experts.

The modomodo innovative platform grants an extended and immediate presence on all the operating systems. The apps developed by modomodo are on display in all the Mobile Application Stores, which also enables companies to reach their entire target-market, a fundamental aspect in customer relationship management. The platform’s numerous features make it possible for a supplier to maintain a strong relationship with the end users, and to bring about new business opportunities. The platform also provides an exclusive embedded reporting system, which can be integrated with the corporate CRM: an intelligent resource to define and implement a true one-to-one marketing action.

“My Sommelier” is a free app which suggests the best wine to perfectly complement your dish, just as a real professional wine steward from the ASPI association would do for you.  Through a complex algorithm every wine and mineral water recommended to go with the food are selected on the basis of both technical and scientific parameters, as per ASPI’s studies.

“My Sommelier” may also eventually save you from making a bad impression on your guests: choosing the right wine for a romantic dinner (from a shop or supermarket), or selecting from the wine list at a restaurant in front of your wine-savvy friends will no longer be a problem.
 

ITA